Want to finally have a beautiful website that perfectly reflects your brand?
In my step-by-step program, you’ll learn how to plan your website from scratch with zero headaches or confusion.
No techno-jargon, no expensive outsourcing – just clear, easy-to-follow steps.
Get clarity – for only $59
You desperately want an online home for your biz where your dream client can find you.
You want it to look professional, reflect your brand and entice clients to visit (and stick around).
You can’t afford a professional web designer because your biz is still finding its feet…
…but without a great-looking website, you’ll never grow your biz in the way you want to.
(Insert cry of frustration!)
You’ve thought about building your own website but…
You don’t know where to start
You don’t know whether to choose WordPress, Squarespace, Kajabi or Shopify (or the rest of them!).
Talk of domains and hosting confuses the heck out of you
You’re worried that even if you have a website, no one will find you (because you’ll be on page 376 of Google)
You’re just not that ‘technical’ (you only have to look at a computer for it to break)!
You have no idea how to create a “highly converting site’ where you make sales and get clients every time they visit your online home If these things send you diving for the chocolate or wine (or both) every time you think about them.
– know this:
I HEAR YOU BABE...
Building a website for the first time is hard!
There’s a lot of moving parts to get your head around and the potential for overwhelm and confusion is huge.
It’s not as simple as picking a pretty theme – there’s a whole lot of clarity you need before you even get to that point.
Lucky for you, building websites is one of my superpowers (I’ve been building since Google was a baby) and I can teach you the exact steps you need to take to get from ‘too-hard basket’ to ‘OMG - I finally get this!’.
(Chocolate and wine optional)
It IS possible to have a beautiful website without blowing your biz budget.
Sometimes, all you need is a little hand-holding from someone who’s done it a thousand times before (that’s me!).
- Having a website that perfectly embodies your brand
- Creating a cohesive user experience so your dream clients want to immerse themselves in your website and stick around to explore your services (= potential clients)
- Growing the client trust and rapport that comes with a professional website
- Having your new new soul-mate clients to finding you on Google·by understanding the fundamentals of SEO (it’s not that hard)
- Finally having clarity on how to put the pieces of your website jigsaw puzzle together.
COME AND MEET YOUR NEW BEST FRIEND
Over nine lessons, I’m going to walk you through the exact steps you need to take to perfectly plan your beautiful, new website for a powerful customer journey & maximum conversion.
Your website is the mothership of your brand and biz. It’s the home to all your products and services.
It’s the place where your clients go to understand who you are and what you do and…
…when done right, stick around long enough to buy.
I’ll teach you how to structure your online home to create a nurturing user experience & customer journey for your clients.
This way, your dream client can easily find how to connect with you and purchase your services.
At the end of the program, you’ll be ready to build a gorgeous website that you’re proud of – without the headache or scary price tag.
HOW TO: Organise your Domain & Host
A step-by-step guide that walks you through organising your domain and host. No technical jargon – plain English only!
HOW TO: Choose the right platform
An easy-to-understand comparison of the main website building platforms so you’ll have complete clarity about which one is best for you.
Understanding your sites purpose
Knowing what your website is for will help you get super clear on the journey you want to take your customer on – from brand awareness, right through to buying your product or service.
The components every website needs
The core components every successful website needs. We’ll get into the nitty gritty of how to make your website user-friendly and Google-friendly.
HOW TO: Organise your page structure
Where to place all the elements such as calls to action and social media links to encourage maximum engagement with your client.
HOW TO: Image optimisation
How to get your images ready for your website. The quality of an image can be the sole deciding factor on whether a potential client stays on your website or goes elsewhere. In this lesson, you’ll learn how to use beautiful images to help your client fall in love with your brand.
HOW TO: Prepare your copy
Learn how to fill your site with your own authentic voice. We also tackle the subject of SEO keywords (don’t panic – you got this!)
DIY or Outsource
Get clarity on which jobs you can do yourself and when you need to call in the professionals.
And just in case that's not enough for you...
You also get these two bonuses!
How To Be Found On Google Ebook
This is my guide to the fundamentals of SEO that takes you from understanding and researching keywords, right through to where to put them on your website to help your Google ranking.
This is the exact guide that I give to all my brand development clients.
Clarity Worksheets
These worksheets will help you get super clear on the purpose of your site and how it should be structured.
Clarity is the number one aspect of building your website and brand. Without clarity, you waste time and money with a bazillion false starts and just end up feeling overwhelmed with nothing to show for it.
With these worksheets, you’ll do the groundwork first so you’re super clear on your direction before you even start.
Hey! I’m Karla Pizzica and I’m a Brand & Marketing Strategist helping Soulpreneur womxn like YOU create, launch & grow a thriving purpose-led online business you LOVE.
The mission behind my work is to guide you to your fullest expression, stand up, be brave and live a life following purpose and fully aligned to your values. I believe your business & brand is a vehicle to express this all.
I started as a web & graphic designer over 22 years ago when Google was a baby and social media wasn’t even a thing. Although I always had a good eye, I taught myself the ropes because I wanted to build a website and brand for our band. Wasn’t that a synchronistic start because everything that I do now evolved from that point.
I know what it’s like not knowing what to do, or how to get started; to not have the money to invest. Back then, there wasn’t YouTube or online courses to teach me to design and build websites.
I learned the hard way to become the expert I am today. Which is why I want to make it easier for you now.
Although my work now focusses on brand and marketing strategy, I started out as a web & graphic designer, all those years ago. From this experience, I’m truly grateful to be able to pass on my knowledge and expertise to soulpreneur womxn like you, to help you uplevel your online biz.
If you are starting, I know where you are right now! I know this will help you create a beautiful website as I share 22+ years of experience with you in these masterclasses.
Okay, Karla – cut to the chase. How much is this going to cost me?
The total price to learn how to build your website from scratch is $37.
Or to put it another way, a week’s worth of oat milk lattes.
If you want to get your website out there and bringing in your soul-mate clients, but can’t afford a web designer – this is the solution you’ve been looking for.
It’s jargon-free with lots of virtual handholding.
I can’t wait to help you get started!
Iโm a complete technophobe โ can I really do this?
Do I really need to spend money on something like this?
How much time is this going to add to my already overflowing schedule?
Can I get help and support?
How can I trust you?
Iโve signed up for courses like this in the past and they havenโt worked
